How to use this prototype
Pick an audience in the bar at the top to take a guided tour of the pages that person would most likely visit, in order, and why. Small labels mark what each section is for, and H1 and H2 tags show the heading outline. Turn both off with Labels. Each menu opens when you click its name or hover over it; the section overview is the first link inside.
Retire to the Shenandoah Valley, on your terms
Hero: independent living only. A still photo of active residents in a non-clinical setting, the H1, one primary action and one quieter one. The resident video moves to its own clickable block below.
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Where would you like to start?
Four doors that mirror the main menu, in plain language.
What is a Life Plan Community?
Question-led answer block for search engines and AI answers, with FAQ markup. Links to the full explainer.
Residents in their own words
The video that used to autoplay in the hero, now a block with a play button and a caption naming the value pillar it shows.
Upcoming events
Next three campus events, Lyceum first. Each one RSVPs into Welcome Home.
Talk with us
Phone number as text (540.564.3400), a named person, and Plan a visit.